A hot summer day in Atlanta is the backdrop for the interweaving lives of a famous TV actress, a rock band, a lonely nobody, a young girl and her father. Roland's alcoholic visions push him towards Jen, an ingénue who has runaway from home and longs for the singer of the band, Peter. Hypnotic Peter and his band mate Seymour struggle for the attention of Agnes, a hot young actress on a Vampire TV show, "Southern Gothic," who has a hidden connection to Roland. As the day unfolds a delusional bible salesman and a pretentious film director become guides in revealing the true nature of these relationships. Told through the hallucinations of alcoholism, the bravado of the band's music, the camp of "Southern Gothic," the tenderness of home video flashbacks, and the harsh reality of these people’s lives, the tale is a mosaic of young people struggling to make an emotional connection.