This film marketing, advertising and public relations executive made his mark in the new burst of independent filmmaking in the USA since the 1980s. Mark Lipsky has also produced for TV, helped to launch the Sarasota Film Festival and has handled marketing for the Independent Feature Film market in New York City. He first became a force in indie films in 1986 when he was named executive vice president of Miramax Films and supervised all sales, marketing, public relations and advertising for the company's releases during the period when Miramax became a household name in entertainment circles