Former advertising executive who resigned as senior vice president of Benton & Bowles in 1965 to become a producer for Mirisch-Rich TV which created the series, "Rat Patrol and "Hey, Landlord" (1966-67). After returning to advertising at the Leo Burnett Agency, Rich left to form Lorimar Productions serving as executive producer on the company's successful series: "The Waltons" (CBS, 1972-81), "Eight is Enough" (ABC, 1977-81), "Dallas" (CBS, 1978-91), "Knots Landing" (CBS, 1979-91) as well as numerous TV movies including "The Homecoming" (his first of many projects with Waltons' creator Earl
